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Celebrating 35 years
NASA astrophysicist and optical engineer Dr. Mitch Ruda uses NASA-developed protective coatings on a pair of sunglasses. With this revolutionary finding, Revo is born.
Two-time Super Bowl champ Jim McMahon is frequently spotted in his Revos and becomes an unofficial Revo ambassador.
Astronaut Pete Conrad, the third man on the moon, is featured in a Revo ad, cementing Revo as a cutting-edge innovator in eyewear.
Revo broadens offering to five different collections:
Classic, Shapes, Traveler, H2O, and Competition
Revo launches Python, a luxe style priced at $250—unheard of at the time.
It becomes our No. 1 best-seller.
Revo launches a ski goggle, featuring the first single polycarbonate lens with Revo’s unique protective coatings.
2011 Revo partners with Oceana, an international ocean advocacy group and provides team with performance eyewear for their expedition.
Revo partners with global adventurer Bear Grylls on a co-branded collection crafted of “nearly” indestructible Revo SuperFlex™ frame material – both metal and plastic.
The original Revo crystal lens is relaunched and features an innovative new process that encapsulates our NASA lens technology mirror coatings within two layers of glass for unparalleled polarized protection.
Revo auctions off #001 of its sold-out limited edition Moonwalker frames worn by Pete Conrad in 1988, with proceeds benefitting the Conrad Foundation. The frame brings in $1,650 at auction.
Revo launches the Eco Collection as part of its commitment to continually seeking new technologies. The bio-acetate material is organic, plant-based, sustainable and biodegradable.